Wipro, Internal Brochure for Sales Conference

The task was to design a brochure Wipro Infotech employees who were going to attend a sales conference in Las Vegas. The brochure would contain facts and tips on how to increase sales. Las Vegas is the city of neon signs, casinos and money. Sales is all about finance. The brochure married these two facts in a relevant yet fun way. The result was the typography in the brochure was inspired by the neon signs and tips and tricks to increase sales were written in casino parlance. With Agency : Ray + Keshavan, The Brand Union

Wipro, Internal Brochure for Sales Conference

The task was to design a brochure Wipro Infotech employees who were going to attend
a sales conference in Las Vegas. The brochure would contain facts and tips on how to increase sales.

Las Vegas is the city of neon signs, casinos and money. Sales is all about finance. The brochure married these two facts in a relevant yet fun way. The result was the typography
in the brochure was inspired by the neon signs and tips and tricks to increase sales were written in casino parlance.

With Agency : Ray + Keshavan, The Brand Union

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